People are more inclined to watch iFilm series, such as "Zire Khaki", "Bidari", and "Takiye Bar Bad", than the latest television works. This reflects the cultural tendencies and specific tastes of Iranian audiences who seek familiar and nostalgic content.
Interest in Old Series
The series broadcasted by iFilm, especially in recent years, have clearly managed to attract viewers' attention. This network, by airing old and well-known works, serves as a reminder of sweet past memories for many audiences. For example, series like "Khab o Bidar" and "Mokhtarnameh", which were well-received during their original broadcasts, are still on the watch list. This tendency to watch old works indicates a deep cultural and emotional connection between the people and these series.
Read more: Screening of "A Man Called Ove" at Tehran Book Garden: An Opportunity for Cinema Lovers
Impact of New Series on Audience Choices
While television has been producing and airing new series, these works have not been as successful as the old series. Many viewers have turned to classic series due to the lower quality of new content or lack of engaging storylines. In fact, this phenomenon somewhat reflects public dissatisfaction with the new television content. Studies show that viewers are looking for richer stories and relatable characters, which are clearly seen in old series.
This situation pertains not only to the tastes of viewers but also to the challenges of the television industry. Producers must pay attention to the fact that they cannot attract audiences solely by relying on modern techniques. Instead, they need to focus more on content quality and deep storytelling. Otherwise, they may face a significant decline in viewership.
Overall, the public's attention to iFilm series could serve as a wake-up call for television officials to consider fundamental changes in their production and content selection. This situation presents an opportunity to reevaluate media policies and address the real needs of the audience.
Read more: When Sadness Approaches You, Pour a Cup of Tea for It; Our Emotions Are Like Guests · The Series Salman Farsi on Television; Broadcasting is Near!
